Monday, December 6, 2010

Seminar retreat for next-gen marketers

Passing on a notice from a colleague who puts on great learning events for professionals:

Content Marketing Retreat:
How to Think and Act like a Publisher


Featuring Keynote Address by Joe Pulizzi,
of Junta42 and the Content Marketing Institute

January 13 & 14, 2011
Langley Center for New Media
Langley, WA, on Whidbey Island

Full Details, Here
Langley Center for New Media Alumns' 20% Discount Code: LCNMAlumn
(Discount applies only to Early Bird rates, which end on 1/6/11)


About The Retreat
In a recent blog post, Geoff Ramsey, CEO and co-founder of eMarketer, states that "content marketing is critical" in 2011.

Content marketing is critical because the rules of PR and marketing have been forever changed. Quality content and content strategy are now viewed as crucial for deploying successful communications initiatives. Branded content, storytelling, video, ebooks, white papers and content for social media are just a few of the tools and tactics available to reach audiences.

When it comes to whether or not one should integrate quality content development into communications initiatives, the answer to the question "why?" is rapidly being replaced with the question "how?".

To address the question "how" the Content Marketing Retreat dives deeply into how clients, agencies and content producers work together to achieve success by "thinking and acting like publishers."

Essential Quick Links:
Full Program Description
Presenter Profiles
Please Register Today! (link includes 20% Langley Center Alumn Discount - Discount applies only to Early Bird rates, which end on 1/6/11)

Program Costs:
Retreats at the Langley Center for New Media are designed to offer the highest value at the lowest possible registration costs.

Day 1 Presentations, Early Bird Registration (Expires 1/6/11): $200
Day 2 Breakout Sessions, Early Bird Registration (Expires 1/6/11): $100

Please Register Today! (link includes 20% Langley Center Alumn Discount - Discount applies only to Early Bird rates, which end on 1/6/11)

Group discounts are available. Call 360-221-4001 to inquire more, or if you have questions.

About the Langley Center for New Media
The Langley Center for New Media is the educational and training program of Fusionspark Media, Inc. The Center is located in Langley, WA, a scenic seaside community on Whidbey Island, 25 miles north of Seattle.

0 comments:

Post a Comment