If you're hiring an online content editor ...

For 10 years, I've been teaching technology companies and technology PR/marketing pros how to write in a compelling way that is very much "new school." I sometimes called myself the un-teacher because I un-taught people to write the way they were taught in school.

My clients included Intel, Yahoo and Google.

Then the social media boom came along and suddenly what I'd been preaching for years was trendy and considered new, or at least something that only people in their 20s could understand. Not! I've been teaching people in their 20s to create compelling content, and the proof of their success is in whether they got results with their target audiences.

Here's evidence of their success: http://bit.ly/J9oTo. A particularly skeptical audience voted the PR agency where I did the most coaching No. 1 in credibility and usefulness.

My writing, editing and teaching skills are proven. The effectiveness of my pupils is evident in their LinkedIn recommendations of me. Not only can I write and edit well myself, I can also help others improve, giving even non-professional writers in your company a greater capacity for adding publication-ready Web content to your pipeline, as well as meet the day's deadline.

I'm a former Associated Press news reporter who left journalism when journalism was still hot. I had wanted to become a ghost writer for biomedical researchers but fell into coaching at a technology PR agency called A&R Partners (since bought by Edelman).

Back in the day at The AP, we broke news with a one-line story, much like today's Tweets, except that the early alert went only to member-newspapers via an internal electronic system. As the story evolved, we added to it gradually, much they way online news is posted today, except that readers didn't see it until it appeared in print in the next day's newspaper. Same process, different medium that is now transparent from the first word.

After putting out the early alert and before doing further research, we often wrote a quick radio story and sent it out on the broadcast-only wire, where outlets like KCBS would "break the news." Not everyone knows, I guess, that the The AP's print reporters are also behind many broadcast stories read by newscasters and high-profile columnists including Charles Osgood, whose Osgood Report on KCBS gives the impression he did all the reporting himself. One time, in fact, he read one of my AP stories word for word, never mentioning my name or The AP.

So you see, guys, veteran print reporters have been polishing their "social media" skills for decades, even before social media was made possible by new distribution platforms. It's just that you couldn't watch us in action in real time, like you can now. We were shrouded by the delay inherent in the printing press. What's different? The shroud has been removed.

You ought to interview me for the job of online content editor. I'd make your life easier.

Please contact me via LinkedIn.